anne fairbrother

Experience Design / Innovation

Archive for movement maps

Movement maps

Movement maps track the locations and movements of several people over a period of time within a specific environment.

Since media is now present all around us and increasingly consumed outside the home context awareness is key to creating the right kind of services.

media-move.jpg

Because many people live localised lives with set routines, it is important to understand the place sand journeys that are important in their lives.

Example: This map shows an the area within a thirty minute walk of a teenage characters homeĀ  - we highlighted the most significant places, people and journeys in her daily life

movement-map.jpg